Lessons in the course
30 lessonsModule 01: Introduction to SEO
3 lessons- Lesson 1.1: Exploring SEO and Its Significance
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- Lesson 1.2: Deciphering the Differences between SEO, SEM, and SMO
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- Lesson 1.3: How Search Engines Work
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Module 02: Keywords
3 lessons- Lesson 2.1: The Significance of Keywords
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- Lesson 2.2: How to Conduct Keyword Research
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- Lesson 2.3: Keyword Research Tools
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Module 03: On-Page SEO
3 lessons- Lesson 3.1: Strategic Use of Keywords in Content
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- Lesson 3.2: Optimizing Titles and Headings (H1, H2, H3)
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- Lesson 3.3: Optimizing Images and Multimedia
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Module 04: URL Structure and Internal Links
3 lessons- Lesson 4.1: Crafting SEO-Friendly URLs
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- Lesson 4.2: The Significance of Internal Link Structure
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- Lesson 4.3: Effective Internal Linking Strategies
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Module 05: External Links (Backlinks)
3 lessons- Lesson 5.1: Understanding Backlinks and Their Influence on SEO
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- Lesson 5.2: Crafting a Link-Building Strategy
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- Lesson 5.3: Tools for Backlink Analysis
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Module 06: Mobile Optimization and Page Speed
3 lessons- Lesson 6.1: The Significance of Responsive Web Design
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- Lesson 6.2: Optimizing Page Speed
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- Lesson 6.3: Testing and Tools for Mobile Optimization
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Module 07: Local SEO
3 lessons- Lesson 7.1: SEO Strategies for Local Businesses
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- Lesson 7.2: Optimizing Google My Business
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- Lesson 7.3: Review and Testimonial Strategies
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Module 08: Tracking and Analytics
3 lessons- Lesson 8.1: Using Google Analytics for Traffic Tracking
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- Lesson 8.2: Using Google Search Console for Performance Monitoring
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- Lesson 8.3: Interpreting Key Metrics
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Module 09: Algorithm Updates and Penalties
3 lessons- Lesson 9.1: Understanding Google Algorithm Updates
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- Lesson 9.2: How to Recover from SEO Penalties
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- Lesson 9.3: Best Practices for Staying Up-to-Date in SEO
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Module 10: Content Strategies and Content Marketing
3 lessons- Lesson 10.1: The Importance of Quality Content
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- Lesson 10.2: Crafting Content Marketing Strategies
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- Lesson 10.3: Content Promotion and Link Building
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