Lessons in the course
30 lessonsModule 01: Target Audience Research
3 lessons- Lesson 1.1: Conducting In-depth Customer Surveys and InterviewsText
- Lesson 1.2: Utilizing Advanced Data Analytics for Audience InsightsText
- Lesson 1.3: Leveraging Competitive Analysis for Targeting StrategiesText
Module 02: Lead Magnet Strategies
3 lessons- Lesson 2.1: Creating Interactive and Dynamic Lead MagnetsText
- Lesson 2.2: Implementing Gamification Techniques for Lead GenerationText
- Lesson 2.3: Incorporating Artificial Intelligence in Lead Magnet DevelopmentText
Module 03: Advanced Lead Capture and Forms
3 lessons- Lesson 3.1: Implementing Progressive Profiling TechniquesText
- Lesson 3.2: Leveraging Chatbots and Conversational FormsText
- Lesson 3.3: Exploring Advanced Form Integration and AutomationText
Module 04: Lead Capture and Forms
3 lessons- Lesson 4.1: Designing Lead Capture Forms for Higher ConversionsText
- Lesson 4.2: Implementing Form Validation and Progressive ProfilingText
- Lesson 4.3: Leveraging Social Media for Lead GenerationText
Module 05: Lead Nurturing and Email Marketing
3 lessons- Lesson 5.1: Importance of Lead Nurturing in the Sales FunnelText
- Lesson 5.2: Creating Effective Email Marketing CampaignsText
- Lesson 5.3: Personalization and Segmentation StrategiesText
Module 06: Conversion Rate Optimization
3 lessons- Lesson 6.1: Analyzing Landing Page Performance and User BehaviorText
- Lesson 6.2: A/B Testing and Multivariate Testing for OptimizationText
- Lesson 6.3: Implementing Conversion Rate Optimization Best PracticesText
Module 07: Lead Scoring and Qualification
3 lessons- Lesson 7.1: Understanding Lead Scoring Models and CriteriaText
- Lesson 7.2: Implementing Lead Qualification ProcessesText
- Lesson 7.3: Integrating Marketing Automation for Lead ScoringText
Module 08: Lead Generation through Content Marketing
3 lessons- Lesson 8.1: Developing a Content Marketing Strategy for Lead GenerationText
- Lesson 8.2: Creating High-Quality and Engaging ContentText
- Lesson 8.3: Content Promotion and Distribution ChannelsText
Module 09: Social Media and Influencer Marketing
3 lessons- Lesson 9.1: Leveraging Social Media Platforms for Lead GenerationText
- Lesson 9.2: Building Relationships with Influencers for Lead GenerationText
- Lesson 9.3: Measuring and Analyzing Social Media CampaignsText
Module 10: Lead Generation Optimization
3 lessons- Lesson 10.1: Implementing Advanced Conversion Funnel Optimization TechniquesText
- Lesson 10.2: Applying Growth Hacking Principles for Lead GenerationText
- Lesson 10.3: Continuous Experimentation and Optimization StrategiesText