Lessons in the course
30 lessonsModule 01: Introduction to SMMA Business
3 lessons- Lesson 1.1: Understanding the SMMA Business Model
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- Lesson 1.2: Setting Up Your SMMA Legal Structure and Compliance
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- Lesson 1.3: Niche Selection and Market Research for SMMA
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Module 02: Client Acquisition and Sales Strategies
3 lessons- Lesson 2.1: Prospecting and Lead Generation for SMMA
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- Lesson 2.2: Pitching and Selling Your SMMA Services
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- Lesson 2.3: Negotiating Contracts and Pricing
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Module 03: Social Media Audit and Strategy Development
3 lessons- Lesson 3.1: Conducting Comprehensive Social Media Audits
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- Lesson 3.2: Developing Customized Social Media Strategies
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- Lesson 3.3: Creating Client-Focused Campaign Proposals
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Module 04: Content Creation and Management
3 lessons- Lesson 4.1: Producing High-Quality Content for Clients
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- Lesson 4.2: Content Calendar and Scheduling Strategies
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- Lesson 4.3: Collaborating with Clients on Content
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Module 05: Social Media Advertising and Paid Campaigns
3 lessons- Lesson 5.1: Setting Up and Managing Ad Campaigns
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- Lesson 5.2: Budget Allocation and Ad Optimization
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- Lesson 5.3: Tracking and Reporting Ad Performance
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Module 06: Community Building and Engagement
3 lessons- Lesson 6.1: Building and Growing Social Media Communities
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- Lesson 6.2: Engagement Strategies and Audience Interaction
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- Lesson 6.3: Handling Customer Support and Inquiries
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Module 07: Client Retention and Growth
3 lessons- Lesson 7.1: Retaining Clients and Building Long-Term Relationships
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- Lesson 7.2: Upselling and Expanding Services
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- Lesson 7.3: Referral Programs and Word-of-Mouth Marketing
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Module 08: SMMA Tools and Technology
3 lessons- Lesson 8.1: Essential Tools for SMMA Operations
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- Lesson 8.2: Automation and Management Platforms
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- Lesson 8.3: Staying Current with Industry Trends
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Module 09: Scaling Your SMMA
3 lessons- Lesson 9.1: Hiring and Building Your SMMA Team
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- Lesson 9.2: Expanding Your Client Portfolio
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- Lesson 9.3: International Expansion and Global Clients
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Module 10: SMMA Case Studies and Success Stories
3 lessons- Lesson 10.1: Real-World SMMA Success Stories
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- Lesson 10.2: Analyzing SMMA Case Studies
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- Lesson 10.3: Learning from Challenges and Failures
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