CourseLessons in the course
30 lessonsModule 01: Introduction to SMMA Business
3 lessons- Lesson 1.1: Understanding the SMMA Business Model
Text - Lesson 1.2: Setting Up Your SMMA Legal Structure and ComplianceText
- Lesson 1.3: Niche Selection and Market Research for SMMAText
Module 02: Client Acquisition and Sales Strategies
3 lessons- Lesson 2.1: Prospecting and Lead Generation for SMMAText
- Lesson 2.2: Pitching and Selling Your SMMA ServicesText
- Lesson 2.3: Negotiating Contracts and PricingText
Module 03: Social Media Audit and Strategy Development
3 lessons- Lesson 3.1: Conducting Comprehensive Social Media AuditsText
- Lesson 3.2: Developing Customized Social Media StrategiesText
- Lesson 3.3: Creating Client-Focused Campaign ProposalsText
Module 04: Content Creation and Management
3 lessons- Lesson 4.1: Producing High-Quality Content for ClientsText
- Lesson 4.2: Content Calendar and Scheduling StrategiesText
- Lesson 4.3: Collaborating with Clients on ContentText
Module 05: Social Media Advertising and Paid Campaigns
3 lessons- Lesson 5.1: Setting Up and Managing Ad CampaignsText
- Lesson 5.2: Budget Allocation and Ad OptimizationText
- Lesson 5.3: Tracking and Reporting Ad PerformanceText
Module 06: Community Building and Engagement
3 lessons- Lesson 6.1: Building and Growing Social Media CommunitiesText
- Lesson 6.2: Engagement Strategies and Audience InteractionText
- Lesson 6.3: Handling Customer Support and InquiriesText
Module 07: Client Retention and Growth
3 lessons- Lesson 7.1: Retaining Clients and Building Long-Term RelationshipsText
- Lesson 7.2: Upselling and Expanding ServicesText
- Lesson 7.3: Referral Programs and Word-of-Mouth MarketingText
Module 08: SMMA Tools and Technology
3 lessons- Lesson 8.1: Essential Tools for SMMA OperationsText
- Lesson 8.2: Automation and Management PlatformsText
- Lesson 8.3: Staying Current with Industry TrendsText
Module 09: Scaling Your SMMA
3 lessons- Lesson 9.1: Hiring and Building Your SMMA TeamText
- Lesson 9.2: Expanding Your Client PortfolioText
- Lesson 9.3: International Expansion and Global ClientsText
Module 10: SMMA Case Studies and Success Stories
3 lessons- Lesson 10.1: Real-World SMMA Success StoriesText
- Lesson 10.2: Analyzing SMMA Case StudiesText
- Lesson 10.3: Learning from Challenges and FailuresText
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