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📩 Email Marketing Mastery Level 3 - Advanced

Course

Lessons in the course

30 lessons

Module 01: Advanced Audience Segmentation and Dynamic Content

3 lessons

Lesson 1.1: Implementing Predictive Segmentation Models

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Lesson 1.2: Utilizing AI for Dynamic Content Personalization

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Lesson 1.3: Customizing User Experiences with Advanced Segmentation

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Module 02: Hyper-Personalization and Individualization

3 lessons

Lesson 2.1: Leveraging Behavioral Data for Hyper-Personalization

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Lesson 2.2: Implementing 1:1 Email Personalization Strategies

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Lesson 2.3: Creating Individualized Customer Journeys

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Module 03: Advanced Email Design and Interactive Elements

3 lessons

Lesson 3.1: Implementing Kinetic Email Design

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Lesson 3.2: Adding Advanced Interactive Elements

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Lesson 3.3: Incorporating Real-time Content Updates

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Module 04: Behavioral Analytics and Predictive Modeling

3 lessons

Lesson 4.1: Advanced Behavioral Analysis for Email Marketing

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Lesson 4.2: Predictive Modeling for User Behavior

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Lesson 4.3: Utilizing AI for Predictive Personalization

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Module 05: Advanced Testing and Optimization Strategies

3 lessons

Lesson 5.1: Beyond A/B Testing: Multivariate and Split Testing

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Lesson 5.2: Conducting Advanced Conversion Rate Optimization

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Lesson 5.3: Real-time Testing and Optimization Techniques in Email Marketing

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Module 06: Advanced Automation and Machine Learning

3 lessons

Lesson 6.1: Implementing Machine Learning in Email Campaigns

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Lesson 6.2: Developing Advanced Automated Workflows

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Lesson 6.3: AI-Powered Predictive Analytics in Email Marketing

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Module 07: Cross-Channel Integration and Omnichannel Strategies

3 lessons

Lesson 7.1: Integrating Email with Emerging Channels

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Lesson 7.2: Creating Seamless Omnichannel Experiences

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Lesson 7.3: Advanced Cross-Channel Attribution Modeling

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Module 08: Compliance, Security, and Privacy

3 lessons

Lesson 8.1: Ensuring GDPR Compliance in Email Marketing

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Lesson 8.2 Advanced Email Security Measures

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Lesson 8.3 Addressing Privacy Concerns in Personalization

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Module 09: Advanced Email Deliverability Strategies

3 lessons

Lesson 9.1 Email Authentication Protocols (SPF, DKIM, DMARC)

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Lesson 9.2: Reputation Management for High-Volume Senders

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Lesson 9.3: Advanced Strategies for Overcoming Deliverability Challenges

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Module 10: Future Trends in Email Marketing

3 lessons

Lesson 10.1: Emerging Technologies in Email Marketing

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Lesson 10.2 The Role of Blockchain in Email Marketing

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Lesson 10.3: Staying Ahead: Preparing for the Future of Email Marketing

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Master email marketing techniques, covering predictive segmentation, hyper-personalization, interactive design, behavioral analytics, automation with machine learning, cross-channel integration, deliverability strategies, and future trends.

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Lessons in the course

Module 01: Advanced Audience Segmentation and Dynamic Content

Module 02: Hyper-Personalization and Individualization

Module 03: Advanced Email Design and Interactive Elements

Module 04: Behavioral Analytics and Predictive Modeling

Module 05: Advanced Testing and Optimization Strategies

Module 06: Advanced Automation and Machine Learning

Module 07: Cross-Channel Integration and Omnichannel Strategies

Module 08: Compliance, Security, and Privacy

Module 09: Advanced Email Deliverability Strategies

Module 10: Future Trends in Email Marketing

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